for O2 (Hong Kong), Software bundled with O2 Devices in Asia, embedded in ROM. 

O2 Theme Manager offers a simple way for users to personalize their devices.  It will come with 4 default profiles that are catered for different type of users.  Users can add new profile by to customize their likings by rearranging appearance of Today plug-ins/Items, change colours of texts and menus to match their background wallpaper.